Posts Tagged ‘Domain Name Appraisal’

Domain Name Appraisals – How Is The Value Of A Domain Worked Out?

Wednesday, August 4th, 2010

The process of estimating the approximate market price of a domain name is called Domain Name Appraisal. This speculation of values for addresses in the Internet is not always accurate. It depends on many dynamic factors which change regularly and hence the most common ones like current traffic are given priority.

The most highly priced domain names on the DNS are referred to as Top-level domains (TLDs). Among these, the .com domains lead the race with .net and .org following close on its heels. The revenue that a particular web address is generating decides its value along with the other accompanying features exclusive to a domain. Professionals who conduct Domain Name Appraisals often keep their methods secret, and take into account all these aspects with trademark calculations.

The potential of a domain name to attract the biggest traffic is a major deciding factor when it comes to fixing its price.

Like all service based methods, there are a lot of fads about domain name appraisals. Many people believe that type in traffic is very insignificant and the cost of setting up a running site is neglected. However this is not so, and everything from the user group to the real income generated is always taken into account and hence a holistic evaluation is provided.

How popular a domain name is, often depends on the ease of memorizing it. It should not be tougher to recall than a friend’s number. Short and precise yet descriptive is the mantra for a good domain, and it should preferably be clean off numbers or special characters.

The singular or plural tense of the name affects its pricing but does not in any way inhibit its resell ability. The pricing may vary upwards or downwards according to the buyer and the seller and the conditions involved. A catchy name, always scores high in domain name appraisals.